For the past 4 years we have measured the success of 700+ referral employee programmes in the Benelux. Thanks to these facts & figures, we can finally provide insights which referral programmes are most succesful.

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The use of referral recruitment is increasing rapidly in the current challenging labour market. 17% of organizations in the Benelux now realize more than 20% of their hires via referral. A big difference compared to 2022, when this was only 8%.

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And that is good news, because referrals are not only up to 50% cheaper than regular recruitment via social media, advertisements or headhunters, they also stay working for you much longer on average: 45% even more than 4 years.

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Would you also like to gain more insights into the success of referral programs at other organizations?

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Then please participate in the first International Referral Recruitment Benchmark of 2024.

 

We also investigate whether employees are more likely to participate in a referral programme when they are happy with their employer, and whether employees stay longer when they are recommended by colleagues.

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We have asked our employer branding specialist, Yves Pilet, to conduct a parallel study on employer brand appreciation. These results will then be linked to the outcomes of the referral recruitment benchmark.

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This will allow us to see if there is a correlation between the success of a referral program, a (strong) employer brand, and employee retention. Here is the link to the Employer Branding Benchmark 2024.

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If you complete the online survey(s), you will receive the results, including the processing of the employer branding research, after its completion (November 2024)

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Want to know more? Request the 2023 Benelux referral recruitment benchmark whitepaper for free now.

 

Please complete the form below or first email or call Michael Boud via michael@thereferralspecialist.nl / +31624768758.